"adaCtive" was my very first UI/UX Design for mobile apps.
Developed in collaboration with my development team (Alessandro D’Auria, Luigi Galluccio, Vincenzo Vitiello, Raffaele Castiello, Luca Rotoloni, Vincenzo Marseglia, Christian Esposito, Andrea Stefanelli, Denys Pashkov), "adaCtive" was presented as our final assignment for iOS Foundation Base Course 2020. I managed the project as a Scrum Master, UX/UI Designer and Logo Designer.
Inspired by the success of world-famous para-athletes, we wanted to create an app that would help people with disabilities get more involved in sports.
Once identified the main problems that our target users were experiencing we came up with a solution that could help people with different kinds of disabilities to find a para-sport club that may accommodate their needs, reinforcing the link between people with physical impairments and sports.
Being our app related to sports, I choose to work mainly with warm colours that may help to transmit a sense of enjoyment and vigour. For this reason, I choose a warm yellow and a neon orange as base colours, with contrasting texts in Prussian blue and accents in a lower-contrast white.
The silhouette of our icon takes inspiration from Richard Whitehead, a world-famous para-athlete who holds the world record for athletes with a double amputation in both the full and half marathon. This icon is intended to challenge the commonly acknowledged static representation of disabled people, pictured as sitting still in a wheelchair ♿︎
The name for our app is also intended to promote a more active style for our target users:
adaptive sports + active = adaCtive
You may have a look at the final views that were implemented in our prototype in the following video: